The strategy and tactics of pricing

A guide to profitable decision making

Thomas T. Nagle; Reed K. Holden

Цб II 74322

Издателство

Prentice Hall

Местоиздаване

Englewood Cliffs

Година на издаване

1995

Страници

409 p.

Класификационен индекс

УДК	Тематика
658.8	Пласмент. Продажби

Nagle, T., Holden, R. The strategy and tactics of pricing, Prentice Hall, 1995, 409 p., 0-13-669376-8.

Nagle, T., Holden, R. . The strategy and tactics of pricing. Englewood Cliffs: Prentice Hall, 1995, 409 p., 0-13-669376-8.

Nagle, T., Holden, R. (1995) The strategy and tactics of pricing, Englewood Cliffs: Prentice Hall, 409 p., 0-13-669376-8

Nagle, T., & Holden, R. (1995). The strategy and tactics of pricing. A guide to profitable decision making. Englewood Cliffs: Prentice Hall, 409 p..