Cravens, D., Hills, G., Woodruff, R. Marketing Decision Making: Concepts and Strategy,
Richard D. Irwin, Inc., 1976, 781 p., 0-256-01799-9.
Cravens, D., Hills, G., Woodruff, R. .
Marketing Decision Making: Concepts and Strategy.
Homewood: Richard D. Irwin, Inc., 1976, 781 p., 0-256-01799-9.
Cravens, D., Hills, G., Woodruff, R. (1976)
Marketing Decision Making: Concepts and Strategy,
Homewood: Richard D. Irwin, Inc., 781 p., 0-256-01799-9
Cravens, D.,
Hills, G., &
Woodruff, R.
(1976).
Marketing Decision Making: Concepts and Strategy. Homewood: Richard D. Irwin, Inc., 781 p..
