Digital Marketing in Retail Banking – Client Attitudes Analysis

Lulzim Rashiti; Xhevat Sopi

Цб П II 1655

Източник

Economic Alternatives

Година на издаване

2022

Пор.№

Страници

454-472

Класификационен индекс

УДК	Тематика
339.13:004.5	Интернет-маркетинг

Ключови думи

social networks, digital marketing, retail banking, client attitudes

ISSN: 1312-7462
Отрасъл: Общ отдел
Забележка: Статията се индексира в база данни Scopus.
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85139218070&doi=10.37075%2fEA.2022.3.06&partnerID=40&md5=7a7d481c18f62836b4b3c625fdb98515
Системен №: 102963
Website: https://www.unwe.bg/eajournal/en/journalissues/article/24300
Тематични рубрики: Маркетинг. Реклама. Цени. Планиране.

Rashiti, L., Sopi, X. Digital Marketing in Retail Banking – Client Attitudes Analysis, , 2022, 454-472.

Rashiti, L., Sopi, X. . Digital Marketing in Retail Banking – Client Attitudes Analysis. : , 2022, 454-472.

Rashiti, L., Sopi, X. (2022) Digital Marketing in Retail Banking – Client Attitudes Analysis, : , 454-472

Rashiti, L., & Sopi, X. (2022). Digital Marketing in Retail Banking – Client Attitudes Analysis. Economic Alternatives, (3), 454-472.