Paharia, R. Loyalty 3.0. How Big Data and Gamification are Revolutionizing Customer and Employee Engagement,
McGraw-Hill, 2013, 283 p., 978-0-07-181337-2.
Paharia, R. .
Loyalty 3.0. How Big Data and Gamification are Revolutionizing Customer and Employee Engagement.
New York etc.: McGraw-Hill, 2013, 283 p., 978-0-07-181337-2.
Paharia, R. (2013)
Loyalty 3.0. How Big Data and Gamification are Revolutionizing Customer and Employee Engagement,
New York etc.: McGraw-Hill, 283 p., 978-0-07-181337-2
Paharia, R.
(2013).
Loyalty 3.0. How Big Data and Gamification are Revolutionizing Customer and Employee Engagement. New York etc.: McGraw-Hill, 283 p..
